Customer Stories - Dell Technologies
THE ASK
Leverage our SB customer stories to drive engagement on social, in a more human way.
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OPPORTUNITY
Take on to social media, to talk to a curious and vocal audience about a topic they care for and seek to discover more on, through a technology brand they can rely on, especially now.
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THE CUSTOMER
We explore the customer’s backstory, details outlining the inspiration and history behind their business. We’ll delve into unique
insights about who they are and their achievements, as well as the unique challenges they face. We’ll learn about what other
solutions they’ve explored in order to overcome their obstacles.
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THE ROLE OF TECH
We learn that their growth happened fast and in a disorganized way. So, they realized that their technology structure needed
to be better scaled. The Dell Advisor and the DEX Advisor together with the company were able to look the needs and make
the right adjustments and corrections. Mabel had overloaded structure and needed to be expanded and also structures that
could be reduced. Dell helped Mabel to have the best project for it.
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SOLUTION
Find out what positive changes our customer has seen in their small business since implementing these programs.

